By analysing this trailer I will show how romantic cliche's are shown in romantic comedy films, and even the trailers.
- A voice over is used through out the whole of this trailer to illustrate the storyline of the film itself. Small clips of the film are used to create a montage of the couples relationship, how it develops through the film
- There are also clips of characters to show who they are in the film, what typical part they play. For example, Anna Scott is displayed being photographed at a film premier which shows her role in the film - the more sucessful part of the relationship. Also many close up/ medium shots are used of this character to clearly show her beauty, showing she is typically out of the other character Will's league. By having this aspect in the film, it creates the ideology that the unlikely will happen, that the average guy can get a girl who's sucessful and seen as out of his league.
- Where as Will is shown as less sucessful. This is shown through the way his house is represented - small and not well decorated, which contrasts with the places Anna Scott is seen, in well decorated hotels for the rich.
- Another character shown in this trailer is the less attractive friend, but in this case the room mate. Spike is shown as someone who is lonely, constantly looking for a relationship, but also a slob as he is never working and always lazing around, even in the trailer. All romantic comedy films have a less attractive/ slob friend of one of the people who are the main characters. This is so that the comedy aspect can easily be added to the romantic storyline, but also so that at some point of the film this character can give romantic advice, which is usually useless, again adding to the comedy aspect.
- A red bus is shown in this trailer which is typical to London, meaning this is the setting of the whole film. Having the film set in a city it creates the ideology that anyone can find love, no matter how unlikely, and also that you will become sucessful. The sucess is shown by having The Ritz in a shot, some where which is known for being very expensive (so if you stay there it is typically seen as that you are sucessful). Love and success is something everyone aspires to have, so most romantic comedies have the ideology that by living in a city you will get this.
- As this is a trailer, longer shots are not used. Shots are kept quick to keep the viewer interested in what's happening. Fade in's are occasionally used between shots to show they're connecting, but to also create a smooth transistion between shots.
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